MARKETING FOR MANUFACTURING
We’re a full-service digital marketing agency helping manufacturers generate demand, engage leads, and build brand authority. Using effective strategies and proven processes, we deliver the sales and marketing results that take your business to the next level.
You know manufacturing.
We know marketing.
And we know manufacturing too. We have lived and breathed the opportunities and challenges of operating manufacturing businesses, and we are adeptly skilled in marketing. It’s our true passion and our unique advantage. When manufacturers work with us, they are sitting across the table from people who have been in their shoes. No other agency will understand your processes, capabilities, challenges, and goals like we can. And no agency will develop those goals into effective strategies and processes like we will.
Design. Engage. Convert.
Design
Looking good. Being memorable.
Your visual image makes or breaks your marketing success. We use clean and modern design to tell your brand story, one that builds trust and credibility with customers and leads.
Branding & Corporate Identity
Website Design
Graphic Design
Print Design
Banners & Signage
Video Production
Photography
Trade Show Displays
3D Renderings
Engage
Getting attention. Building authority.
Get in front of the right audience. We use the latest digital strategies to get your message to the people you need to reach.
Social Media Management
PPC Management
Content Creation
SEO
Retargeting
Email Marketing
Convert
Making sales. Growing business.
A lead is only as good as the effort put into making the sale. We provide the tools to make you a lead conversion machine.
Lead Captures
Landing Pages
E-commerce
Social Media Conversion
Call Tracking
Recent Work
Some of our recent projects
Genie Shopify
Pages
Genie is a leading manufacturer of innovative garage door opening technology and is known for exceptional customer service. Genie asked Sourdough to update their e-commerce Shopify product pages for enhanced user experience and effective organization of more video and and photography for each product. Sourdough redesigned and programmed the pages, giving the Genie Shopify store a fresh and modern feel. Customers easily access information and enjoy an effortless user experience.
Danser Website
Danser is a custom metal fabrication company committed to people, processes, and continuous improvement. In the spirit of continuous improvement, Danser asked Sourdough to redesign their website with strategic content and an optimized user experience. After a study of their services and capabilities, we launched a new website with streamlined navigation, key messages about their services, and a more modern and user-friendly look and feel. Danser started noticing positive results and more website traffic just days after launch.
MPS Manufacturing Website
MPS Manufacturing stays ahead of the industry by investing in advanced robotic technology that allows them to increase efficiency and accuracy, reduce scrap, and provide the best possible service to their customers. Following suit, MPS requested a website that would serve their customers with the information they need when they need it. Sourdough directed a photoshoot and designed a new website using the new photos and quality content to represent the best of MPS. Customers can easily find information about services and capabilities, submit an RFQ, or contact MPS for more information.
Manta Defense
E-Commerce Website
As an American manufacturer of superior quality weapon accessories, Manta Defense deserves an effective e-commerce website that demonstrates their innovation and offers an effortless user experience. They asked us to redesign their website and more importantly, to eliminate the clunky shopping experience from their previous website. With dynamic graphics, refreshed navigation, and a product hierarchy study of their products, we launched a new website that better represents their high-caliber solutions and offers a seamless buying experience.
Dimex Hiring Banner and Flyer
For a manufacturer as innovative as Dimex, attracting top talent is essential. In preparation for a job fair, Dimex came to us for a display banner and a hiring overview flyer to distribute to potential candidates. We developed a fresh and modern design for both pieces, featuring Dimex employees and key messages about their company, culture, and employee benefits. The banner and flyer reflect the Dimex brand story and represent their innovation and credibility as a leading manufacturer. The pieces effectively attract attention at job fairs and standalone for every day opportunities to recruit top talent.
What types of clients do we help?
B2B Manufacturers
We understand B2B marketing because we have been there. The strategies that work for B2C marketing will fall flat when trying to reach multiple audiences and influence the decision makers in B2B transactions. With years of experience, we provide valuable insights to help businesses build the credibility and communicate the unique differentiators that resonate with their audience.
B2C Manufacturers
B2C companies have more opportunities than ever before to engage with their customers. We help you leverage those opportunities to grow influence and drive revenue. Using our strategies and techniques, companies build and maintain relevance with the audiences who matter most.
E-Commerce
We help manufacturers sell more products with effective e-commerce websites that look great, have optimal user experience, and combine solid e-comm technology with integrated digital marketing opportunities. Our platforms offer robust features, making the ordering process hassle-free for the buyer and the store admin. If you don’t have time for clunky e-commerce systems, contact us.
Other
While it’s true that we love manufacturing, we also love our other clients. We’ve helped dental offices, schools, leadership organizations, and more. If you’re not a manufacturer but are interested in effective marketing strategies and tools, we’d love to hear from you!
B2B Manufacturers
We understand B2B marketing because we have been there. The strategies that work for B2C marketing will fall flat when trying to reach multiple audiences and influence the decision makers in B2B transactions. With years of experience, we provide valuable insights to help businesses build the credibility and communicate the unique differentiators that resonate with their audience.
B2C Manufacturers
B2C companies have more opportunities than ever before to engage with their customers. We help you leverage those opportunities to grow influence and drive revenue. Using our strategies and techniques, companies build and maintain relevance with the audiences who matter most.
E-Commerce
We help manufacturers sell more products with effective e-commerce websites that look great, have optimal user experience, and combine solid e-comm technology with integrated digital marketing opportunities. Our platforms offer robust features, making the ordering process hassle-free for the buyer and the store admin. If you don’t have time for clunky e-commerce systems, contact us.
Other
While it’s true that we love manufacturing, we also love our other clients. We’ve helped dental offices, schools, leadership organizations, and more. If you’re not a manufacturer but are interested in effective marketing strategies and tools, we’d love to hear from you!
Our Happy Clients.
“We chose Sourdough to develop our new website because of their knowledge and experience in the manufacturing industry. Within days of launching our website, we noticed the positive affect of improved user experience and strategic content organized so our customers find what they need when they need it. Now we see our website as an active marketing and lead generation tool instead of just having a website to have a website. When built correctly, a website can truly work for you.”
Vice President
Manufacturing Company
“We had an old website that we always thought was good enough. Now we hate to think of the opportunities we missed over the years because our outdated website didn’t engage our audience. Sourdough helped us cut through the noise and develop a website that represents us as the leader that we are in the industries we serve. The only thing we would change is doing it sooner.”
Director of Marketing
Manufacturing Company
Honesty Problem
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Manufacturing is in a hiring crisis.
Make sure you look at hiring from a marketing perspective. If you’re in manufacturing, chances are your company has experienced a talent shortage. As service industries continue to boom, there are fewer and fewer workers to fill manufacturing positions. With limited...
Work with us
